Tag Archives for " social selling "

5 Social Selling Tips for LinkedIn Lead Generation

5 Social Selling Tips for LinkedIn Lead Generation - RevGrow

Social selling isn’t about Facebook ads, neither is it about sending a direct message to a LinkedIn connection regarding a discount on your latest service offering. Social selling is about human contact and using a structured method for getting to know people. Moreover, if you are on LinkedIn for lead generation, you are on one […]

Why B2B Social Media Lead Generation Should Include Quality Content

Why B2B Social Media Lead Generation Should Include Quality Content-RevGrow

When creating a B2B social media lead generation strategy, especially one that includes LinkedIn, generating quality content has to be considered an essential element. LinkedIn effective lead generation techniques should include quality content since B2B buyers use LinkedIn to conduct research. If you are looking to attract business leaders, quality content helps executives learn how […]

A Balanced Content Mix for Your Lead Generation Platform

RevGrow-A Balanced Content Mix for Your Lead Generation Platform

To leverage the social selling aspect of your lead generation platform, you will want to find a balanced content mix. A content mix includes a variety of the type of content you share as well as a good blend of curated and company owned content. Curated Content and Your Lead Generation Platform There are many […]

Effective Messaging for Your Lead Generation Platform

RevGrow-Effective Messaging for Your Lead Generation Strategy

Creating a cohesive lead generation platform includes the messages you create. After you create a client-facing profile and a laser-targeted search strategy, your messaging has to reinforce your branding. Don’t make your profile look like you are all about the customer and then send the default LinkedIn connection request. You also don’t want to start […]

Staying on Target with Your LinkedIn Lead Generation Strategy

Lead generation on LinkedIn depends on talking to the right people in your market. Having conversations with decision makers within the right organization in the right geographic location is what is going to help you close more sales and increase revenue. LinkedIn is more than just the right place to have these conversations, it is […]

How Can You Use LinkedIn for B2B Social Selling?

Those who see the value of social media as a business tool have introduced “social selling,” which is transforming staid marketing campaigns. Social selling means using social platforms to build your brand, grow your professional relationships, and nurture your sales prospects. While tweets and likes on other sites have drawn considerable attention from marketers, LinkedIn […]