Tag Archives for " linkedin b2b marketing "

4 Tips for Leveraging B2B Relationships with LinkedIn Marketing

4 Tips for Leveraging B2B Relationships with LinkedIn Marketing

LinkedIn is about so many things and not just about finding career opportunities, as many think. It’s the perfect platform to build relationships and introduce your product and/or service through LinkedIn B2B marketing. [embedyt] https://www.youtube.com/watch?v=xo_15dR-YcE[/embedyt]   It’s important for high-level professionals (CEOs, CIOs, CTOs, COOs, etc.), to network on LinkedIn. Connecting with other professionals, beginning […]

[Video] Delegating Your LinkedIn Lead Generation Tasks

LinkedIn lead generation tasks can often be repetitive. And since most executives have limited time, they often delegate repetitive and low-level tasks to an administrative assistant or other support staff. If you are thinking of delegating some of your LinkedIn tasks to one of your employees, there are some things you need to consider. How […]

The Necessity of Building a Relationship on LinkedIn

Necessity of Building a Relationship on LinkedIn-RevGrow

Why Nurturing Prospects is so Important for Business Development Your most important asset is the relationships you build while building a business. It’s very important to be nice to everyone you meet, especially your customers. Asking them how they are, talk about the weather, asking how you can help them are all great conversation starters, […]

Creating LinkedIn Articles to Promote Your Personal Brand

With personal branding becoming as important as company branding, establishing yourself as an expert has become an essential element of your company’s marketing strategy. Creating LinkedIn articles to promote your personal brand can be a way to establish thought leadership and create brand awareness with a potentially larger audience. Why Create Articles for Personal Branding? […]

Build Trust with Your LinkedIn B2B Lead Generation Strategy

Build Trust with Your LinkedIn B2B Lead Generation Strategy-RevGrow

What’s more valuable than gold but can’t be bought or sold? Trust.   Consider everything we do that is based on trust.  When we board an airplane, deposit money in the bank, or leave kids with a sitter, we have confidence that those involved will do what they promise.  In society, trust is the most powerful […]

Research Tools for LinkedIn Lead Generation

Your LinkedIn lead generation platform is only as successful as your prospect research. Conducting research can help you create a more optimized profile, a more targeted Advanced Search and a more engaging messaging strategy. In turn, you can take what you learned from your LinkedIn lead generation to fine tune your prospect profile and create […]

A Balanced Content Mix for Your Lead Generation Platform

RevGrow-A Balanced Content Mix for Your Lead Generation Platform

To leverage the social selling aspect of your lead generation platform, you will want to find a balanced content mix. A content mix includes a variety of the type of content you share as well as a good blend of curated and company owned content. Curated Content and Your Lead Generation Platform There are many […]

Effective Messaging for Your Lead Generation Platform

RevGrow-Effective Messaging for Your Lead Generation Strategy

Creating a cohesive lead generation platform includes the messages you create. After you create a client-facing profile and a laser-targeted search strategy, your messaging has to reinforce your branding. Don’t make your profile look like you are all about the customer and then send the default LinkedIn connection request. You also don’t want to start […]

How to Generate Leads on LinkedIn by Being Human

Generating leads on LinkedIn is a delicate balance of determining a prospect’s needs while positioning your company as the one that can meet those needs. In sales and marketing, it is easy to get caught up in buyer personas. However, those personas are a guide. The real prospect is a human being with all of […]