Monthly Archives: February 2017

How to Use Social Media to Increase Your Sales Opportunities

Social media can help you generate leads and revenue. In fact, executives who use social media tend to outperform their peers and exceed quotas. Why is this happening? Because 75% of customers say they’ll use social media as part of their buying processes. If you’re not yet using social media to sell, you’re missing a huge opportunity. Not […]

How Can You Identify Customers’ Needs Quickly?

Closing client deals is as much a science as it is an art. Sure, some sales professionals seem to have the art of closing deals locked down and can do it at will. But don’t let this dishearten you because, at the core, closing deals is ultimately about taking specific steps beforehand to identify your customers’ needs and prove your value. The key […]

3 Things You Can Do Today to Generate Leads from LinkedIn

Business leaders today know how important social media can be for increasing their website traffic. Tapping into the largest professional network on the internet can help you generate new leads — and LinkedIn is the social media platform that drives the most customers to business-to-business (B2B) content. Get in and work the room Once you’ve started your LinkedIn profile, […]

4 Answers to Frequently Asked Questions About LinkedIn Content Marketing

Content is King

Once just a social network for professionals to connect with one another, LinkedIn has grown into so much more. Today, it’s where professionals share and read content, expand their networks, and grow their brands among many other activities. Simply put, LinkedIn is a dominant content vehicle within an online space where users take content seriously. In […]