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Monthly Archives: August 2018

Using LinkedIn for Sales Lead Generation and Meeting Sales Goals

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Does your sales team have trouble meeting their sales goals? If so you aren’t alone. 67% of sales professionals miss their quota. Often this is because sales professionals chase the wrong prospects and can’t access decision makers. Using LinkedIn for sales lead generation can help your sales representatives meet (and possibly beat) your team’s sales […]

[Infographic] Why You Need a Mature B2B Lead Generation Strategy

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A sustainable and efficient B2B lead generation strategy is vital for business growth. While this may seem obvious, most businesses in the B2B niche report struggling with lead generation. Businesses have difficulty keeping their sales pipelines full because marketing, outbound, and website lead generation techniques aren’t always effective: Outbound leads cost 39% more than inbound […]